Stephen Malouf & Co Inc.

Marketing Strategy Consultant in Montreal for Small Business

If your business is underperforming, stop targeting the wrong customer because they are simply not interested in what you have to offer.

Helping you discover what your ideal customer wants and develop products or services that meet their needs is what we do best.

When buying a product / service, people essentially hire something to get the job done to solve the problem.

By targeting an ideal customer, you have a much better chance with those who are more likely to buy from you. Our role is to help you identify and target your ideal customer, then create, launch, and optimize your marketing campaign. We help you grow your business by helping you understand your ideal customer. We help you communicate to your ideal customer in a genuine and reliable way.

The main tasks of a marketing strategy consultant include market research, competitive analysis, developing marketing plans, defining brand strategy, and helping with implementation advertising and promotional campaigns.

How do you successfully launch a product while considering the competition, the target market and the marketing mix ?

A well-defined marketing strategy creates customer loyalty. Here are our key steps to help you develop a well-crafted marketing strategy :

conduct market research,
identify your target audience,
create the correct product or service,

A company wanting to secure a certain share of the market, should survey the current market, define specific objectives and develop, implement and evaluate a plan to guarantee they can provide their customers with the products they need at the right price.

The right product at the right price = satisfied customer

Allow Stephen and his team to help you evaluate what your business needs and make it optimized for growth and profitability. Stephen can help you ease your financial uncertainty and stress while helping you focus and grow your business. Stephen takes complex situations, explains them in common sense terms to guide clients to make the right decision based on their situation. The expert is you, your experience, and your business. Stephen’s part is to offer support from his own experience to help you see clearly and invest wisely in your business. Stephen has a broad range of business experience in sales, marketing, production, operations, finance. Stephen received a Bachelor of commerce degree (finance and business law) from Concordia University. Prior to starting an accounting firm in 2008, Stephen's career includes co-managing a vertically integrated cut and sew apparel manufacturer and pioneering sales into the United States market to major clothing retailers since the early1990's.

4127 rue Saint-Christophe | Montreal (Quebec) H2L 3Y1 | stephen@stephenmalouf.com | (514) 586-5458